Privacy Policy

Welcome to Smiles Orthodontics! We are committed to protecting your privacy and ensuring that your personal information is collected and used properly, transparently, and securely. Our Privacy Policy outlines how we handle your personal information and your rights in relation to that information.

1. Personal Information Collected

Information You Provide: This includes information provided at the time of registering to use our website, subscribing to our services, posting material, or requesting further services. We may also ask you for information when you report a problem with our site.

Information We Collect About You: With each of your visits to our website, we may automatically collect technical information, including the IP address, your login information, browser type and version, time zone setting, browser plug-in types and versions, operating system and platform.

Information We Receive from Other Sources: This may include information we receive from other websites we operate or other services we provide. We also work closely with third parties (including, for example, business partners, sub-contractors in technical, payment and delivery services, advertising networks, analytics providers, search information providers) and may receive information about you from them.

2. Purpose of Collection

To provide you with information, products, or services that you request from us or which we feel may interest you.

To carry out our obligations arising from any contracts entered between you and us.

To allow you to participate in interactive features of our service when you choose to do so.

To notify you about changes to our service.

3. Lawful Basis for Processing

Consent: We will rely on your consent to process personal data for direct marketing purposes.

Contractual Necessity: Processing is necessary for the performance of a contract or to take steps to enter into a contract.

Legitimate Interests: Processing is necessary for the purposes of the legitimate interests pursued by us or by a third party.

4. Information Sharing and Disclosure

We may share your personal information with selected third parties including:

- Business partners, suppliers, and sub-contractors for the performance of any contract we enter into with them or you.

- Analytics and search engine providers that assist us in the improvement and optimization of our site

5. Data Retention

we retain personal information for as long as necessary to fulfill the specific purposes for which we collected it and to comply with our business requirements and legal obligations. The precise period will depend on the type of information and the reason we have it. Here are some factors we consider in determining our data retention period:

Legal Obligation: We retain records to meet our regulatory and tax requirements, including data held for audit purposes.

Contractual Necessities: If you are using our services, we keep your personal data for the duration of the contractual relationship and a period thereafter as legally required or to protect our legal interests.

Consent: Where we have obtained your consent to process your personal data for certain activities, we may retain your data for as long as it is necessary to fulfill the purposes we collected it for.

Legitimate Interests: We retain information based on our legitimate interests where our rights or the rights of a third party require the retention of the data.

Once personal data is no longer necessary, we securely delete or destroy it.

6. Security Measures

We employ robust technical and organizational security measures to protect your personal information from unauthorized access, alteration, disclosure, or destruction. These measures include:

Encryption: We use encryption technologies to ensure that your data is securely transmitted and stored.

Access Controls: We restrict access to personal data to employees and third parties who need to know this information in order to process it for us, and who are subject to strict contractual confidentiality obligations.

Regular Audits: We conduct regular security audits and continuously evaluate our practices to address potential vulnerabilities and ensure the safety of your data.

Training: We provide training to our employees on data protection and privacy to ensure they understand the importance and means by which they must protect personal data.

Incident Response Plan: We have in place procedures to deal with any suspected personal data breach and will notify you and any applicable regulator of a breach where we are legally required to do so.

By implementing these practices, we strive to protect the integrity and privacy of your personal information and ensure compliance with applicable data protection laws.

7. International Data Transfers

Your information may be transferred to, stored at, and processed in a country that is not regarded as ensuring an adequate level of protection for personal information by the European Commission. In such cases, we will ensure that a similar degree of protection is afforded to it by implementing appropriate safeguards, including but not limited to the use of standard contractual clauses approved by the European Commission, binding corporate rules, or relying on the Privacy Shield framework.

8. User Rights

You have several rights under data protection laws in relation to your personal data. These include the right to:

Access: You have the right to obtain a copy of the personal data we hold about you.

Correction: You can request that we correct any incomplete or inaccurate data we hold about you.

Erasure: Also known as the right to be forgotten, this allows you to ask us to delete or remove personal data where there is no good reason for us continuing to process it.

Objections to Processing: You have the right to object to the processing of your personal data where we are relying on a legitimate interest (or those of a third party) and there is something about your particular situation which makes you want to object to processing on this ground.

Restriction of Processing: You have the right to ask us to suspend the processing of your personal data, for example if you want us to establish its accuracy or the reason for processing it.

Data Portability: Under certain circumstances, you have the right to request the transfer of your personal data to another party

9. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to track the activity on our service and hold certain information. Cookies are files with a small amount of data which may include an anonymous unique identifier. You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, you may not be able to use some portions of our service.

10. Third-Party Links

Our website may, from time to time, contain links to and from the websites of our partner networks, advertisers, and affiliates. If you follow a link to any of these websites, please note that these websites have their own privacy policies and that we do not accept any responsibility or liability for these policies. Please check these policies before you submit any personal data to these websites.

11. Changes to Our Privacy Policy

Any changes we may make to our privacy policy in the future will be posted on this page and, where appropriate, notified to you by e-mail or through a notification on our website. Please check back frequently to see any updates or changes to our privacy policy.

12. Contact

If you have any questions about this privacy policy, the practices of this site, or your dealings with this website, you can contact us at:

Email: info@smilesorthodontics.ca

Phone: (604) 900-2567

Your feedback and questions are important to us and we look forward to hearing from you.